18+ For adult nicotine users only.
This product contains nicotine, which is a highly addictive substance.

Optimized Release. Better Balance.

Ace is designed for a fast and reliable nicotine experience. With a more responsive release profile, each pouch delivers satisfying intensity — balanced to fit your everyday rhythm.

Flavors that hit right

From cool mints to bold blends, Ace specializes in powerful flavor experiences with a clean, crisp finish. High-strength options across the range meet the needs of users who demand more from every pouch.

100% made in Denmark

Ace is proudly developed and produced in Denmark — a guarantee of precision, consistency, and trusted quality. Standards you can rely on.

Experience the Wave of Sensations

Ace comes in different strengths and keeps adding new classics & exciting signature flavors.

FLAVOR
STRENGTH
SIZE
new

Ace X Extend Cool Mint

20 mg/g | slim

new

Ace X Extend Nordic Freeze

20 mg/g | slim

new

Ace X Extend Double Mint

20 mg/g | slim

Ace X Cool Mint

16 mg/g | slim

Ace X Cool Mint COSMIC

16 mg/g | large

Ace X Guarana Chili Boost

16 mg/g | slim

Ace X Black Raspberry Chili

16 mg/g | slim

Ace X Nordic Freeze

16 mg/g | slim

new

Ace Liquorice Salty Caramel

12 mg/g | slim

Ace Cool Mint

12 mg/g | slim

Ace Eucalyptus

12 mg/g | slim

Ace Spearmint

12 mg/g | slim

Ace Berry Breeze Low

6 mg/g | slim

Ace Cool Mint Low

6 mg/g | slim

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Ace

Ideal for consumers who enjoy outstanding taste and a gradual, yet steady nicotine experience.

Ace X

The original Ace sensation elevated for those seeking a higher intensity to accompany their active lifestyle.

Ace Low

Delivers an even smoother rush without taste compromise, for users preferring a less intense nicotine sensation.

New Intensity, same flavor

What is changing?

Ace will have a new nicotine intensity. This means that the nicotine release is faster, and its effect lasts longer.

Why a new nicotine intensity?

The requirements across all countries we operate in can vary in terms of legislations and production norms. And they are in continuous evolution. To maintain overall compliance and keep bringing you high-quality products, we need to ensure that our product is consistent in every country while fulfilling those terms. This is why Ace’s nicotine profile has been updated.

What does it mean for my Ace product?

The original Ace sensation of your favorite product will stay the same, and last longer. It is however possible, that our most loyal long-term customers may perceive a slight difference in the Ace products, due to the adaption of the nicotine release profile.

Who can I ask, if I have more questions?

For any question or clarification, please write to hello@st-group.com

Thank you for enjoying Ace products.

Your support means the world to us. We're working on exciting new things for Ace, so stay tuned!

Uncompromising Quality

What makes Ace a high-quality product beyond its signature taste.

Maximum Comfort

The smooth material and the well-balanced moisture enable a pleasant and unnoticeable fit.

Ingredients

Ace pouches are made of plant-based fiber, ensuring a higher quality of taste and high resistance to rupture.

Recyclable Can

The Ace can is entirely composed of recyclable plastic, making its materials easily reusable.

100% Made in Denmark

Produced by STG in Denmark, a well established and trusted manufacturer ensuring consistent product feel and quality.

Svendborg.

The home of Danish craftmanship and innovation

How to Use Ace Nicotine Pouches

Nicotine pouches are very simple to use. Understand how you can get the most out of your Ace experience.

Open

Pierce the sealing around the can with your fingernail. Hold the can and give it a little squeeze on the sides to remove the lid.

Keep

Experience the pouch effect from 5 up to 60 minutes. The heating sensation means the nicotine is being released. Remove the pouch when you feel you´ve had enough.

Feel

Take out a pouch and gently roll it between your fingers in order to equally distribute the powder within. This improves the pouch fit and flavor release.

Discard

The pouch itself is non-recyclable and you should throw it in general waste. You can store a used pouch in the top lid compartment, if a bin is not immediately available.

Place

Place the pouch underneath your upper lip, adjusting it gently in order to fit comfortably. You can choose the side according to your preference.

Dispose

The can is 100% recyclable as it is made from polypropylene, which is accepted in most household recycling. Make sure you removed used pouches before recycling.


Quality Matters

Learn how to recognize and enjoy outstanding quality.

Sealing & Conservation

Check the cans are properly sealed along the opening, to keep the product fresh and safe for more than a year.

Moisture & Freshness

A well-balanced moisture ensures pleasant touch and feel, but also the flavor to release effectively and make the pouch really tasty.

Pouch

Good pouches have neat design and high- quality material without residual scraps, gentle to the gums, yet resilient to avoid rupture.

Ingredients

The source and quality of the ingredients affects how the product feels and tastes. This is why they need to be first choice.

Crystallization

Mint flavors can naturally crystalize, forming a glittery coat on the pouch. This does not affect the taste or overall experience.

Production

Production is a highly delicate process, especially consistent nicotine dosage and application. Make sure to select experienced producers you can trust.

Nicotine Pouches

What you need to know

A nicotine pouch is a tiny bag filled with nicotine, yet it contains no tobacco. This new approach to nicotine consumption does not compromise on taste and comes in a variety of flavors catering to diverse preferences. Additionally, Ace pouches feature a subtle design, allowing current tobacco or nicotine users to utilize them in any location.

The nicotine pouch is an invention from Scandinavia. It originates from an over 200-year tradition of consuming nicotine that started with tobacco.

No, nicotine pouches do not contain tobacco. Nicotine pouches are the next generation of oral nicotine products that, unlike snus – their predecessor – are tobacco-free.

Ace nicotine pouches are made from food-grade ingredients, including water, plant-based materials, and flavoring, with the addition of nicotine.

Ace nicotine pouches are available in a range of flavors and nicotine strengths – currently 6 mg/g, 12mg/g 16mg/g and 20mg/g. Start with a lower nicotine strength and once you get a feel for the product, find out what works best for you.

The use of nicotine pouches is not risk-free as it contains nicotine, a highly addictive substance.

Any source of nicotine can induce minor side effects. This could happen due to prolonged use, or the chosen strength being too high. This may cause hiccups, a slightly sore mouth or a nauseous feeling – the pouch should then be removed immediately. The product should generally not be used when pregnant or breastfeeding, or by persons with instable hear conditions. Seek medical advice if you experience any side effects like irregular heartbeat, allergic reaction, nausea or any other unusual or adverse effect.

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